Terms of Use
Last updated: May 2026. These Terms of Use also serve as the End User License Agreement (EULA) for Embra: Personal Archive.
1. Acceptance of Terms
By downloading or using Embra: Personal Archive ("the App"), you agree to be bound by these Terms of Use. If you do not agree, do not install or use the App. These terms apply in addition to Apple's standard Licensed Application End User License Agreement, which is incorporated herein by reference.
2. License
Embra grants you a limited, non-exclusive, non-transferable, revocable license to use the App on any Apple-branded device you own or control, for personal, non-commercial purposes, subject to these Terms and the App Store Terms of Service.
3. Your Content
All journal entries, voice recordings, and other content you create in Embra: Personal Archive ("Your Content") belongs entirely to you. Because Your Content is stored only on your device, Embra has no access to it, makes no claim over it, and bears no responsibility for its safekeeping beyond providing the app experience itself. You are responsible for backing up your own device.
4. Subscriptions & In-App Purchases
Some features of Embra: Personal Archive require an active subscription. All purchases are processed by Apple through the App Store.
- Subscription tiers: Pricing, billing frequency, and included features are displayed in the App and on the App Store product page at the time of purchase.
- Auto-renewal: Subscriptions automatically renew unless cancelled at least 24 hours before the end of the current period. Your Apple ID account is charged upon confirmation of purchase and at renewal.
- Cancellation: You may cancel at any time via iOS Settings → [Your Name] → Subscriptions. Cancellation takes effect at the end of the current billing period; no refunds are issued for partial periods.
- Refunds: All refund requests are handled by Apple in accordance with their App Store refund policy. Embra has no ability to issue refunds directly.
- Free tier: Core journaling features remain available without a subscription. AI-powered Insights, Monthly Synthesis, and the Annual Letter require a subscription.
5. Acceptable Use
You agree not to use the App in any way that violates applicable law or regulation, or that infringes on the rights of others. The App is intended for personal journaling and reflection only.
6. Intellectual Property
The App, including its code, design, name, and all content created by Embra, is owned by Embra and protected by applicable intellectual property law. These Terms grant you no rights in the App other than the limited license described above.
7. Disclaimer of Warranties
The App is provided "as is" without warranty of any kind. Embra does not guarantee that the App will be error-free, uninterrupted, or that AI-generated content (Monthly Insights, Annual Letters) will be accurate or suitable for any purpose. AI-generated content is intended for personal reflection only and should not be relied on as professional advice of any kind.
8. Limitation of Liability
To the fullest extent permitted by law, Embra shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of the App, including loss of data. Because all data is stored locally on your device, you are solely responsible for device backups.
9. Termination
These Terms remain in effect until terminated by you or Embra. Your rights under these Terms terminate automatically if you violate any provision. Upon termination, you must cease all use of the App. You may delete all your data using Settings → Erase All Archive Data before uninstalling.
10. Governing Law
These Terms shall be governed by the laws of the jurisdiction in which Embra is established, without regard to conflict of law principles.
11. Changes to These Terms
Embra may update these Terms from time to time. Continued use of the App after changes are posted constitutes your acceptance of the revised Terms.
12. Contact
Questions about these Terms? Email support@embraarchive.com.